About Club Mulholland.
It’s when the journey is more important than the destination. We understand what makes a great event and we’ve been doing it for a long time. Sicily to Stockholm; Pyrenees to Peak District – there are some amazing places to see, why not come and join us?
Birth of an idea.
Around 15 years ago, working for a German agency, we were asked to create a hard-backed book for Mercedes-Benz celebrating twelve European ‘dream drives’. The book was produced in conjunction with Giorgio Armani and photographed by Armani photographer, Aldo Fallai.
Amazing cars to work with – from a 300 SL in France to a CLK DTM in Sweden; a 500K in Austria to a G-Wagen in Ireland. Armani styled each shoot and we ended up with an exclusive book shipped globally and took two years to produce. Now wouldn’t it be great if we used our knowledge to actually take people on similar wonderful drives? That’s where it all started…
Lifelong memories.
Our Grantour’s usually last around one week, and by the end of it you will have some amazing experiences and memories. To make sure you can look back at those past trips whenever you want, we produce a large format book that celebrates the event.
The hard-backed books we create serve as a great memento. They also look pretty good on your coffee table!
Follow our journey.
